Strategic presentations / Strategy portfolio
Seven presentations cover product, content, Sales, partnerships, creative operations and campaign strategy, with each organised by its current stage.
83 source pages hosted in-app.
9 pagesPartnership / Destination Content Strategy
Proposes Audi × FindYello 'Yello Finds' as a premium Jamaican discovery series combining mobility, local search, destination storytelling and scalable brand partnerships.
Partnership concept · content franchise · tourism collaboration · multi-brand activation
16 pagesProduct Growth / Platform Strategy
Executive briefing on converting awareness into adoption through discovery-led experiences, problem-based journeys, stronger trust signals, repeat-use content, local discovery, social proof and mobile-first design.
Product recommendations · user experience · adoption strategy · platform growth
8 pagesProduct Innovation / Gamification
Early strategic prototype exploring guided discovery, community recommendations, gamified missions, perks, points and return behaviour within the existing FindYello ecosystem.
Gamification · product ideation · community discovery · prototype thinking
15 pagesContent Strategy / Operating Model
Defines one integrated content engine for Yello and FindYello, covering B2C/B2B pillars, campaign priorities, content repurposing, roles, cadence and a shared editorial workflow.
Content operating model · editorial planning · role clarity · repurposing system
16 pagesCreative Operations / AI Transformation
Proposes a lean AI-powered content studio, modern production workflow, software stack and lightweight equipment investment to increase speed, creative quality, scalability and in-house capability.
AI workflow · creative operations · content production capacity · cost efficiency
12 pagesSales Enablement / Brand Strategy
Reframes Yello as a Local Business Solutions Provider and FindYello as a discovery platform, linking marketing activity to consumer usage, advertiser visibility and sales opportunity.
Sales enablement · brand positioning · campaign pillars · marketing-sales alignment
7 pagesCampaign Strategy / Sales Activation
Creates a Father's Day advertiser storytelling campaign that uses Sales relationships to recruit business owners, generate authentic social content and deepen client relationships.
Campaign concept · client retention · sales activation · social storytelling